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May 20, 2009


Caleb Chang

Very, very good observations, David. Speaking from experience, I wish more creatives would focus more attention on points 2&3. These 5 points should be iconized and mounted to the boardroom wall for all brainstorming sessions. Just saying.

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Hello. I'm David Sherwin, a design leader who's written books that help people become better problem solvers and design thinkers. I’m co-founder of Ask The Sherwins LLC with Mary Payner Sherwin, a training and consulting firm dedicated to supporting the growth and development of design-driven organizations and communities.

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